New ownership.
Updated brand.
Reputation intact.

We helped a longstanding local business grow by building on its reputation.


Since 1972, Bob's Roofing Company has been the trusted, reliable resource for residential, commercial, industrial, and municipal roofing and repairs throughout West Michigan.

In 2015, the company transitioned to new ownership who wanted to grow the business while maintaining the long-standing reputation of the brand.

They asked Gazillion & One to help.


A fresh perspective for the future, building on the past

The original Bob's Roofing brand and collateral materials were created in-house over two decades ago.

Gazillion & One revitalized the brand from top to bottom, bringing the company's identity into the present with a new look and new marketing materials, social media, and a new website.


Already into their first year under new ownership, Bob's Roofing has seen a dramatic increase in their business across the board—supported by the new branding and marketing efforts designed by Gazillion & One.

Interested in collaborating on your next project?